A SWOT analysis can be carried out for a product, place or person. Since Hershey produces chocolates obviously it will be consumed by the children as well and sometimes older age people too. All brands from the Hershey Company are sold in a highly competitive market alongside other several international, nationwide, and local firms.
The company has devoted all her substantial resources toward the recognition, improvement, production, testing as well as the marketing of the services. The business has plans underway for optimal inventory levels in addition to working closely with the clients with the aim of establishing rational delivery times.
In conclusion we can say that Hershey has already made history of success in chocolate manufacturing. A lot of the Hershey's opponents are much well-built companies with greater resources at their disposal in addition to enjoying a far more substantial global operation.
To ensure sustained revenue and profit generation, the firm continue steadily to sell products that appeal to both their customers and consumers.
There are other factors like ethical responsibility of the chocolate manufacturing company and corporate social responsibility affects the purchasing decision of the chocolate consumers. Retrieved January 14th, Hershey was found by Milton S. This survey used a questionnaire which mainly included questions related to the buying behavior of the consumers.
Consumers of Hershey have enjoyed the chocolates manufactured by the company and this is a big positive point for the company. Suitability, Acceptability and Feasibility for any recommendations The company has recorded excellent growth in its domestic markets. But first we need to understand the product and business of the company which is described below.